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November 15, 2006

Holy Crap: US Airways Offers $8 Billion for Delta

OK, I've thought about this a bit, and I think this is probably a great purchase.  Or a terrible one.  For full disclosure, I own a bit of US Airways stock.  But it's not like anyone listens to me, so it doesn't matter what I think.  But here's what I think.  US Airways basically thinks that Delta is a great company that is clouded in a sea of bad management, bad decisions and high costs.  If you fire the management (done), stop making terrible pricing decisions (done), and eliminate the costs (done, as Delta is non-union), that you will end up with a more giant version of the so-far-successful merger between US Airways and America West. Bravo. 

Or they can end up trying to integrate the extraordinary mess that is Delta, which will in turn drag down the nice job they've done combining the 1st two airlines.  That would be ugly and horrible.

But (and I've said this before), the executive team at US Airways is probably the best of all the network carriers (Continental, perhaps, excluded).  They've made a long string of great decisions, and they run their airline by the numbers, not by irrational competition.  Who ever thought you'd be able to use your America West miles to fly to Senegal.  Crazy.

November 15, 2006 | Permalink: Holy Crap: US Airways Offers $8 Billion for Delta


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