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September 17, 2007

One-Two-Go Website

A little hint about airline crisis management:

If you are a foreign carrier, and you choose to put up a message in English on your website after an accident, please have a native English speaker look it over first. 

The One-Two-Go website includes a blurb that includes info on "how to pick up passenger’s relatives to the point of accident including responsibility of corpse transportation."  Typically an airline does not want the words "corpse transportation" on their website after an accident.

September 17, 2007 | Permalink: One-Two-Go Website


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